Powered byEnergy Upgrade

Privacy Policy

Effective Date: April 1, 2026

1. Introduction

Better Home Project ("we," "us," or "our") operates the website betterhomeproject.org and related services (collectively, the "Service"). This Privacy Policy describes how we collect, use, disclose, and protect your personal information when you use our Service, including when you submit a qualification form, contact us, or otherwise interact with our platform.

By using our Service, you agree to the collection and use of information in accordance with this Privacy Policy. If you do not agree with the terms of this Privacy Policy, please do not access or use our Service.

2. Information We Collect

We collect the following categories of personal information:

2.1 Information You Provide

  • Contact Information: First name, last name, phone number, email address, and street address.
  • Location Information: ZIP code and city/state derived from your ZIP code entry.
  • Home Information: Homeownership status, home size, system age, monthly energy bill, and preferred service type (e.g., HVAC, roofing, solar, water heater).
  • Payment Preferences: Your preferred payment method for home upgrades (financing, cash, or exploring options).

2.2 Information Collected Automatically

  • Device & Browser Information: IP address, browser type, operating system, device type, and screen resolution.
  • Usage Data: Pages visited, time spent on pages, referral source, and interaction patterns.
  • Cookies & Tracking: We use cookies and similar technologies to improve your experience and analyze usage patterns.

2.3 Phone Number Verification

We use Twilio's Lookup API to verify that the phone number you provide is a valid, reachable phone number. This verification checks the phone number type (mobile, landline, or VoIP) and validity. We do not store the results of this verification beyond what is necessary to process your request.

3. How We Use Your Information

We use the information we collect for the following purposes:

  • Service Delivery: To determine your eligibility for home upgrade programs and match you with certified local installation partners in your area.
  • Communications: To contact you by phone, text message (SMS/MMS), and email regarding your home upgrade options, appointment scheduling, and program updates.
  • Partner Matching: To share your information with pre-vetted, certified installation partners who can provide the specific home upgrade services you selected.
  • Service Improvement: To analyze usage patterns, improve our qualification process, and enhance the user experience.
  • Legal Compliance: To comply with applicable laws, regulations, and legal processes.

4. Telephone Consumer Protection Act (TCPA) Disclosure

By submitting your phone number through our qualification form, you provide your prior express written consent to receive:

  • Telephone calls (including calls made using an automatic telephone dialing system or prerecorded/artificial voice messages)
  • Text messages (SMS and MMS), including automated text messages
  • Emails

from Better Home Project and our certified installation partners at the phone number and email address you provided. These communications will be regarding your home upgrade options, program eligibility, appointment scheduling, and related services.

You understand that consent is not a condition of purchasing any goods or services. Message and data rates may apply. Message frequency varies.

4.1 How to Opt Out

  • Text Messages: Reply STOP to any text message to opt out of future text messages.
  • Phone Calls: Request to be placed on our do-not-call list during any phone call, or contact us at [email protected].
  • Email: Click the "unsubscribe" link at the bottom of any email, or contact us at [email protected].

After opting out, you may still receive a one-time confirmation message. Opting out of one communication channel does not automatically opt you out of others.

5. SMS/Text Messaging Terms

When you provide your phone number and submit our qualification form, you consent to receive text messages from Better Home Project and our installation partners. This includes:

  • Qualification results and personalized upgrade options
  • Appointment confirmations and reminders
  • Follow-up messages regarding your home upgrade inquiry
  • Program updates and relevant offers

Message frequency: You may receive up to 10 messages per month related to your inquiry.
Message and data rates may apply. Check with your mobile carrier for details.
Supported carriers: All major US carriers are supported.
To opt out: Text STOP to any message.
For help: Text HELP to any message or email [email protected].

6. Information Sharing & Disclosure

We share your personal information with the following categories of recipients:

6.1 Certified Installation Partners

We share your contact information, home details, and service preferences with certified, pre-vetted local installation partners who can provide the home upgrade services you selected. These partners are bound by confidentiality obligations and may only use your information to provide the requested services.

6.2 Service Providers

We use third-party service providers to help operate our Service, including:

  • Twilio: For phone number verification and SMS/text message delivery.
  • GoHighLevel: For customer relationship management (CRM) and communication workflows.
  • Analytics Providers: For website analytics and performance monitoring.
  • Cloud Hosting: For secure data storage and processing.

6.3 Your Information Is Protected

Your information is only shared with certified installation partners matched to your specific upgrade request. We do not share your information with unrelated companies for their own marketing purposes.

7. Data Security

We implement industry-standard security measures to protect your personal information, including SSL/TLS encryption for data in transit, secure database storage, and access controls. However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

8. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by law. If you request deletion of your data, we will process your request within 30 days, subject to any legal obligations to retain certain information.

9. Your Rights

Depending on your jurisdiction, you may have the following rights:

  • Access: Request a copy of the personal information we hold about you.
  • Correction: Request correction of inaccurate personal information.
  • Deletion: Request deletion of your personal information.
  • Opt-Out: Opt out of marketing communications at any time.

To exercise any of these rights, contact us at [email protected].

10. California Privacy Rights (CCPA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA), including the right to know what personal information we collect and the right to request deletion. To make a request, contact us at [email protected].

11. Children's Privacy

Our Service is not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have collected personal information from a child, we will take steps to delete that information.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Effective Date" at the top. Your continued use of the Service after any changes constitutes your acceptance of the updated Privacy Policy.

13. Contact Us

If you have any questions about this Privacy Policy, your personal information, or wish to exercise your rights, please contact us at:

Better Home Project
Email: [email protected]